Survey: Top 10 industries people would invest $10,000 in [2024]

We recently conducted a survey of 3,000 people to ask them a hypothetical question:

If you had $10,000 to invest in a future industry, which one would you choose?

Below is the fascinating state-by-state breakdown.

Key Findings:

  1. Artificial Intelligence and Robotics have emerged as the top investment choice, reflecting strong confidence in their potential to transform daily lives and various industries.
  2. Biotechnology and genetic modification in second place, indicating significant interest in their potential in curing genetic diseases and personalizing medical treatments.
  3. Progress in the renewable energy sector were the third most popular choice, highlighting a growing focus on sustainable and innovative energy solutions.
  4. Virtual reality and augmented reality investments are seen as redefining entertainment, education and professional training.
  5. Sustainable agriculture and food technology is gaining attention for its innovative approaches to food production and sustainability.
  6. Longevity and anti-aging research shows a growing interest in extending the human lifespan and improving the quality of life in later years.
  7. Nanotechnology It is recognized for its wide applications, from medical treatments to the development of new materials.
  8. Quantum computing it is known for its potential to solve complex problems much faster than current technology.
  9. Infrastructure for smart cities investments are focused on improving urban efficiency and liveability through technology.
  10. Asteroid mining it is seen as a high-risk, high-reward venture, exploiting asteroid resources.

Implications of the study:

  • Shift towards future-oriented investments: Our survey reflects a societal shift towards investing in sectors that promise to revolutionize our future, moving beyond traditional investment areas.
  • Focus on sustainability and well-being: There is a clear trend towards sectors that not only offer financial returns but also contribute to the sustainability, health and overall well-being of society.
  • Public interest in cutting-edge technology: The popularity of sectors such as artificial intelligence, biotechnology and renewable energy indicates broad public interest and optimism in the power of technology to solve complex global challenges.
  • Investment in human potential: Interest in longevity and anti-aging research means that society is focused on improving the quality of life, not just prolonging it.
  • Economic and ethical considerations: Investments in sectors such as sustainable agriculture and smart cities reflect a balance between economic growth and ethical considerations, such as environmental sustainability and urban liveability.
  • Risk-taking for game-changing gains: Interest in high-risk sectors like asteroid mining and quantum computing suggests a willingness among investors to take significant risks for potentially game-changing gains.
  • Global impact: These investment trends have the potential to create significant global impacts, reshaping economies, societies and even daily lives.
  • Educational and professional shifts: Growing interest in these sectors could lead to changes in the focus on professional education and training to prepare for a future dominated by these technologies.


Online survey conducted on 3,000 adults based on age, gender and geographic area. Internal data sources are used to obtain population datasets. We used a two-step process to ensure representativeness through stratified sampling and post-stratification weighting.

Respondents are carefully chosen from a geographically representative online panel of double opt-in members. This selection is further customized to meet the precise criteria required for each unique survey. Throughout the survey, we design questions to carefully select and authenticate respondents, ensuring the survey aligns with ideal participants.

To ensure the integrity of our data collection, we use a variety of data quality methods. In addition to conventional measures such as fingerprinting, bot checks, geoverification and speeding detection, etc., each response undergoes a thorough review by a dedicated team member to ensure quality and accuracy contextual. Our commitment extends to open-ended responses, subjecting them to thorough scrutiny for nonsensical responses and plagiarism detection.

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