While the electric vehicle giant Tesla, Inc. TSLA remains tight-lipped about it Cybertruck sales data, research data reveals the company sold more than 2,800 Cybertrucks in the US during the first quarter, falling behind rival electric pickups but still outpacing the traditional automaker Porsche.
What happened: According to data from an automotive research company Kelley’s Blue BookTesla sold 2,803 Cybertrucks in the first quarter in the United States.
The Cybertruck faces competition from the Riviano R1T e Fordof F-150 Lightning in the electric pickup segment. Ford sold 7,743 F-150 Lightnings in the first quarter, while Rivian sold 3,261 R1Ts.
While relatively modest compared to Tesla’s Model Y sales of nearly 97,000 units, the Cybertruck’s sales numbers still surpass those of Porsche’s Taycan EV. Porsche reported a 26% increase in U.S. sales in the first quarter, but it only reached 1,925 units.
The unlikely rivalry: Comparing the Cybertruck to a Porsche may seem strange given the different vehicle categories and prices. However, this rivalry was ignited by the CEO of Tesla Elon Musk himself.
During the Cybertruck delivery event in November, Musk said the electric truck could tow a Porsche 911 through a quarter mile faster than the Porsche 911 could travel on its own. Although debunked, this claim has sparked comparisons between the electric pickup truck and Porsche sports cars.
Earlier this year, Musk suggested in a post on X that Porsche could learn by dissecting a Cybertruck, highlighting the differences in the engineering of electric and combustion vehicles. He expressed respect for Porsche’s engineering, but noted that there is still room for improvement in electric vehicle technology.
The Taycan is currently Porsche’s only available electric vehicle, with deliveries of the new electric Macan scheduled for the second half of 2024.
Price comparison: The sales figures aren’t surprising given the price disparity between the Cybertruck and Taycan. While both are considered premium vehicles, the Cybertruck starts at just $79,990, compared to the base model Taycan, which starts at around $100,000 for the sedan.
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